Trehko connects endurance athletes with races across all 50 states. We send qualified registration traffic to your event — and you only pay when athletes actually register.
Simple, transparent, and performance-based. No contracts, no setup fees.
Your race appears on our interactive map, in search results, and in sport and distance filter results. Athletes searching for a marathon, gravel race, or triathlon in your region find your event organically — based on what they're actually looking for, not paid placement.
We send athletes directly to your existing registration page — RunSignUp, Active, Race Roster, or your own website. Nothing changes on your end. We add a tracking parameter to the link so you can see exactly which registrations came from Trehko in your existing analytics.
utm_source=trehko&utm_medium=app&utm_campaign=race_discovery
At the end of each month, you check your RunSignUp analytics for Trehko-attributed registrations. We invoice you a small percentage of those registrations. No clicks, no impressions — only actual sign-ups. If Trehko sends no registrations, you pay nothing.
We update race information — dates, distances, registration status, and pricing — on a monthly cadence. As your event grows and returns annually, it stays discoverable on Trehko with accurate details for athletes planning ahead.
We built Trehko for athletes who are actively looking for their next race — which means your listing reaches people with intent, not just interest.
Athletes on Trehko are filtering by sport, distance, and location — actively planning their next event, not passively scrolling. That's a different quality of attention than any ad channel provides.
No clicks, no impressions, no flat fees. You pay Trehko a percentage of registrations that actually convert. If we send no athletes, you pay nothing. Your cost is always tied to a confirmed participant.
Every registration from Trehko carries a UTM parameter you can see in your own RunSignUp or Google Analytics. No black box — you see exactly what we see, in your own dashboard.
Keep RunSignUp, Active, Race Roster — whatever you use. We add a tracking link and route athletes directly to your existing registration page. No migration, no contract, no setup work.
Most race promotion channels charge you regardless of outcome. Trehko is the only channel where you pay only when athletes register.
| Channel | Cost model | Audience intent | Trehko |
|---|---|---|---|
| Social media ads (Meta, Instagram) | Pay per click — regardless of outcome | Low — passive audience | |
| Running club newsletters / local promotion | Flat fee or time investment upfront | Medium — general interest | |
| Race calendar listings (RunningInTheUSA etc.) | Free or low-cost — but broad and unfiltered | Medium — browsing, not searching | |
| Trehko referral partnership | Pay per registration only — zero upfront | High — actively searching by sport & distance |
utm_source=trehko. Every registration routed through Trehko carries this parameter. You see the same numbers we see — complete transparency.Tell us about your race and we'll follow up within 48 hours. No sales pitch — just a direct conversation about whether Trehko is a fit for your event.
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